Role: Senior UI UX Product Designer, Kik
Challenges & Problems
There were many initial problems with the product when I inherited it in 2022.  Here are just a few of the issues.
• No assets and resources were provided.
• iOS and Android platforms were inconsistent and some features were different.
• UI icons were inconsistent and in some cases different assets were used for the same feature on different platforms.
Redesign the First Time User Experience (FTUE)
Our goal is to improve the landing splash page, test accessibility, create screens that have Ad
Units on every screen, to streamline and prioritize the absolute necessary personal information
required to join and access the Kik community, add best practices surface micro animations to
the user upon every step of completion and to introduce new users to the platform upon first
arrival instead of getting stuck and limiting users to gather more personal information.

Old Join Form

Redesigned New User Experience

Kit•It Feature

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